Terms and Conditions
Effective Date: July 7, 2017 • Last Updated: August 2025
At Eternity Media (“we”, “us”, or “our”), we believe in building strong, transparent, and mutually beneficial partnerships. These Terms and Conditions govern your access to and use of our website (theeternitymedia.com) and outline the frameworks under which we deliver our digital marketing, web design, software development, and AI solutions. By using our website or engaging us for services, you agree to comply with and be bound by these Terms.
1. Services We Provide
Eternity Media offers a comprehensive suite of high-performance digital marketing, branding, development, and automation solutions, including:
- Graphic Design & Brand Identity: Crafting distinctive, high-end branding materials, visual identities, and creative digital assets.
- Website Design & Custom Development: Designing and engineering fast, responsive, and aesthetically premium websites tailored to your business needs.
- Social Media Management & Content Strategy: Structuring organic campaigns, planning cohesive content schedules, and building brand narrative across social channels.
- SEO Optimization: Enhancing organic traffic and search visibility through technical, on-page, and off-page search engine optimizations.
- Digital Advertising: Designing and implementing search, social, and programmatic ad campaigns across Google Ads, Meta Ads, and other networks.
- AI Automation & Custom Agents: Building custom chatbots, integrations, workflow automations, and intelligent AI agents.
- Digital Strategy & Performance Tracking: Formulating custom growth strategies and configuring analytics platforms to trace your marketing ROI.
The specific scope of work, project timelines, deliverables, and service fees for each engagement will be detailed in a separate Service Agreement or Proposal agreed upon and signed by both parties.
2. Collaboration & Client Obligations
Exceptional results require a collaborative approach. To ensure project timelines are maintained and quality standards are met, you agree to:
- Provide accurate, complete, and timely project information, brand assets, database details, and technical parameters.
- Designate a primary point of contact authorized to coordinate approvals and provide consolidated feedback.
- Ensure all materials and assets supplied to us do not violate or infringe upon any third-party intellectual property or copyright frameworks.
- Avoid using our services, infrastructure, or assets for any unlawful, misleading, or harmful activities.
Because our timelines rely on mutual momentum, Eternity Media will not be held responsible for project delays arising from delayed feedback, missing client assets, or prolonged periods of non-communication.
3. Payment Terms & Financial Agreements
To keep our resources aligned and projects on schedule, we operate under the following payment guidelines:
- Currency: All fees, retainers, and budgets are quoted in Indian Rupees (INR) unless explicitly stated otherwise in writing.
- Deposits & Milestones: A 50% deposit of the total project value is required before design or development work begins, with the remaining balance due upon project completion or according to milestones established in the Service Agreement.
- Retainer Services: For ongoing management, SEO, social retainers, or system maintenance, payments are due in advance at the start of each billing cycle.
- Late Payments & Grace Periods: We offer a 14-day grace period from the invoice issue date. Invoices left unpaid after 14 days may incur a late interest charge of 2% per month on the outstanding amount.
- Taxes: All fees are quoted exclusive of applicable taxes, including GST, which will be calculated and appended to invoices.
- Asset Release: Final designs, website source code files, database scripts, and transfer of digital properties will be released to the client only after we receive full payment of all outstanding invoices.
4. Cancellation & Refund Policy
We understand that business environments change and project priorities evolve.
- Notice Period: Either party may cancel an active retainer or ongoing service contract by providing thirty (30) days’ written notice.
- Liability for Completed Work: Upon cancellation notice, the client is responsible for paying all fees and hours accrued for work completed up to the final date of service.
- Deposits: Because creative and engineering resources are scheduled immediately upon sign-off, project deposits are non-refundable once work has officially commenced.
- Service Termination: Eternity Media reserves the right to terminate or suspend any active service immediately, without refund or liability, if a client breaches these Terms, fails to pay fees, or engages in abusive, threatening, or discriminatory conduct toward our staff.
5. Intellectual Property & Code Ownership
We believe in protecting creative rights and providing clear ownership structures.
- Client Assets: You retain full and exclusive ownership of all copy, branding elements, logo assets, imagery, and business data you share with us.
- Project Deliverables: Upon our receipt of full and final payment, complete ownership of the agreed deliverables (custom website code, creative layouts, design packages, and marketing assets) transfers fully to you.
- Unpaid Work: Until final payment is completed, all designs, drafts, custom code, and files remain the sole intellectual property of Eternity Media.
- Proprietary Methodology: Eternity Media retains exclusive ownership of all pre-existing tools, system architectures, software scripts, custom coding templates, and design methodologies used during the development of your project.
- Portfolio Showcase: We take pride in our work. Unless a formal Non-Disclosure Agreement (NDA) states otherwise, we reserve the right to display screenshots, preview links, and summaries of completed works in our portfolio, website case studies, and promotional materials.
6. Paid Advertising Disclaimer & Performance
Eternity Media configures, manages, and optimizes paid advertising campaigns across Google, Meta, and other networks to the best of our ability. However:
- No Guaranteed Outcomes: We cannot guarantee specific advertising returns, lead volumes, conversion rates, or sales figures. Paid campaigns are heavily subject to consumer behavior, market competition, and external variables.
- Budget & Performance: Ad campaign efficiency is influenced by platform algorithms, budget allocations, and market changes.
- Platform Decisions: Eternity Media is not responsible or liable for ad account suspensions, policy rejections, or sudden algorithm updates enacted by third-party platforms (like Google or Meta).
7. Limitation of Liability
We always work with the highest professional standards, but digital services are complex.
- Best-Efforts: Our services, websites, and automation agents are delivered on a best-efforts basis, without warranties of any kind, whether express or implied.
- Consequential Damage: Under no circumstances shall Eternity Media be liable for any indirect, incidental, special, or consequential damages (including, but not limited to, loss of profits, system downtime, business interruption, or data loss).
- Liability Cap: In any event, our maximum collective liability for any claim arising out of or relating to these Terms or our services will be strictly capped at the total amount paid by you to Eternity Media in the three (3) months immediately preceding the event that triggered the claim.
8. Mutual Confidentiality
Trust is key to a successful partnership. Both parties agree to protect and keep strictly confidential all sensitive company information, marketing strategies, tech integrations, or proprietary data shared during the collaboration. This obligation survives the completion or termination of our services. If you require a formal Non-Disclosure Agreement (NDA) before sharing sensitive data, our team is happy to coordinate one.
9. Governing Law & Dispute Resolution
These Terms and Conditions are governed by and construed in accordance with the laws of India, including the Information Technology Act, 2000. Any dispute, difference, or claim arising out of our services shall be subject to the exclusive jurisdiction of the competent courts in India. Both parties agree to attempt to resolve any dispute through amicable, good-faith negotiations before pursuing formal legal channels.
10. Changes to These Terms
We may update our Terms and Conditions from time to time to accommodate operational adjustments, changes in search/ad platform rules, or legislative updates. Any changes will be published on this page with the updated date at the top. Your continued use of our services or website after modifications are posted constitutes your acceptance of the revised Terms.
11. Reach Out to Us
If you have any questions, concerns, or require clarifications regarding these Terms and Conditions, please contact us directly:
Email: contact@theeternitymedia.com
Website: theeternitymedia.com